Adding a Featured Post to a Blog Serves Several Strategic Purposes:
Highlight Important Content – Ensures key posts (e.g., announcements, pillar content, popular articles) remain visible to readers.
Drive More Engagement – Keeps high-performing or cornerstone posts at the top, increasing visibility and interaction.
Improve SEO & Read Time – If a pinned post is frequently visited, it can contribute to better rankings and user retention.
Promote Evergreen Content – Keeps timeless or frequently referenced posts easily accessible.
How does Featured Post Works
Navigate to Sites > Blogs
On the list view of Blog(s), select the blog name and click on it.

Go to the view where there option to edit Blog Site.

Add the element of Featured Post

Select the featured blog post

Select the layout and choose what you want to show in blog featured post.
Publish the blog site
Media Library is upgraded for images/video inside Blogs.