Topline OS now integrates LinkedIn Ads in Ad Manager. Authenticate your LinkedIn account, select the ad account and pages, build or import campaigns, sync lead gen form submissions as contacts, and monitor results without switching tools.
Native LinkedIn Ads connection inside Ad Manager
Account and Page selector to choose the right LinkedIn assets
Create, edit, or import campaigns and ad sets where supported
Lead Gen Forms sync to contacts with field mapping
Unified reporting with metrics like impressions, clicks, spend, leads, and CPL
Status controls to start, pause, or adjust budgets from Topline OS
Use Lead Gen Forms for higher conversion and map fields to contacts and tags
Keep consistent UTM tagging on ads to match analytics and attribution
Start with a small daily budget and scale winners after a few days of data
Align LinkedIn audience and creative with your landing page message for higher quality leads
Step 1
Open Marketing → Ads → LinkedIn in Ad Manager.
Step 2
Click Connect and authenticate with LinkedIn. Choose the ad account and Page you want to manage. Import existing campaigns or click Create to build a new campaign. Set objective, audience, budget, and schedule.
Step 3
Add ads and, if using Lead Gen Forms, select the form and map fields to Topline OS contact properties and tags.
Step 4
Save and launch. Use the dashboard to monitor spend, clicks, and leads, and pause or adjust budgets as needed.
Which LinkedIn assets can I connect
Choose your LinkedIn ad account and associated Page. You can switch or add more later.
Do Lead Gen Forms sync to contacts
Yes. Map form fields to contact properties and tags so leads appear in your CRM instantly.
Can I manage budgets and statuses from Topline OS
Yes. Start, pause, and adjust budgets for supported campaign types inside Ad Manager.
What metrics are available
Common metrics include impressions, clicks, CTR, spend, leads, and cost per lead. Availability depends on campaign type.
Can I keep using LinkedIn’s native UI
Yes. Changes sync, but manage consistently in one place to avoid confusion.
