Merging duplicate contacts can greatly improve data accuracy by eliminating redundant and conflicting information. It ensures that all relevant contact details are consolidated into one record, making it easier to manage and update information.
Check the box next to the contacts and click merge in the action tab to merge them.
In order to select the Master Record, you will need to tick the encircled tab.
Type "CONFIRM" and click "Resolve" to save the changes.
Note:
This operation is irreversible and fields not visible above will be lost while merging the contacts.
