Increased visibility: Instagram Reels allow users to reach a wider audience. When you create a Reel, it has the potential to be featured on the Explore page, where people who don't follow you can discover your content. This exposure can help individuals, influencers, and businesses gain more visibility and attract new followers.
Creative expression: Reels offer a platform for users to showcase their creativity and talent. With various editing tools, effects, filters, and audio options, people can experiment and create engaging visually appealing short videos.
Discoverability: Instagram Reels' algorithm shows users content based on their interests, preferences, and engagement patterns. This means that if you consistently create engaging Reels, your content is more likely to be recommended to users likely to enjoy it. This can help individuals and brands increase their reach and attract more followers.
Business promotion: Reels also allow businesses to humanize their brand and connect with their audience more personally.
Bite-sized content consumption: Short-form content is popular in today's fast-paced digital environment due to its quick and easily consumable nature. Users can scroll through Reels quickly, making it a convenient way to discover and engage with content.
Step 1: Go to the "Marketing" tab > "Social Planner" > "New Post."
Step 2: Under Publish, select your Instagram account.
Step 3: Select Reels as your Instagram content type (See image below).
Step 4: Create your reel by uploading up to 10 images or videos.
Step 5: Select "Post Now" or "Schedule for Later" - You can also save your story as a draft.
If your post was scheduled, you will see your reel under the "Schedule Posts" tab.
A: No, Reels can only be used with Instagram Professional accounts. Reels will not be visible for publishing if you select another type of account.
A: Using The Social Planner, you can include up to 10 images or videos in your Instagram Reel.
A: Yes, Instagram Reels have a duration limit. Your reel should be between 3 seconds (minimum) and 15 minutes (maximum) long. We also need to have specification of maximum columns (horizontal pixels) of 1920px.
A: Yes, you can schedule your Instagram Reel for later publication using The Social Planner. After creating your reel, you can choose "Schedule for Later," and it will be saved for future posting.
A: No, Instagram Reels can only be published from Instagram Professional accounts. Personal or creator accounts do not have access to this feature.
A: Based on new API changes of Facebook, the video posts of Reels will get posted in Feed and Reels section both.
A: Instagram Reels provide a fun and creative way to showcase your products or services, making engaging and connecting with your audience through visual storytelling easier.
A: There is no specific limit to the number of Instagram Reels you can create using The Social Planner. You can use the feature as often as you like to engage your audience and promote your brand.
