Step 1: How to Create an SMS or Email Template
Navigate to Marketing > Templates.
Select Add a Template
Choose SMS or Email Template.
Customize the template as you wish, and you'll see the preview on the right hand side of the screen.
Press "Save" to confirm your changes.
Step 2: Using Your New Template
To use your template in a Workflow:
Navigate to Automation then Workflows.
Open the workflow in which you want to use the template.
Create (or edit) the action that you wish to use the template in.
Select Your Template.
Save action.
To use your template in a conversation:
Navigate to Conversations.
Select the contact you wish to communicate with.
Select SMS or Email at the bottom of the middle pane.
Select your template and edit as necessary.
Send.
To use your template in a bulk action:
Navigate to Contacts.
Select the contact records the SMS or Email bulk action will apply for.
Choose the bulk action SMS or email icon.
Select your template and edit as necessary.
Send your bulk action.