List of campaign use case types for A2P 10DLC registration

Please note, the current maximum Campaigns per Use Case limits are as follows:

• 100 for NonProfit and Government Brands

• 200 for Private and Public Profit Brands
  

For extensive details about A2P 10DLC, deadlines, registration requirements, and more, see What is A2P 10DLC?

For fee details, see What pricing and fees are associated with the A2P 10DLC service?

Standard Campaign Use Cases

The following table contains the list of standard campaign use cases that will be available within US A2P when registration launches. For details see What is A2P 10DLC?

Table 1: List of standard campaign use cases

Special Campaign Use Cases

There are some use cases that carriers consider "Special," with additional requirements and (in some cases) different fees. These include Charity / 501(c)(3) Nonprofit, Emergency Services, and Political use cases, among others. 

Low-Volume Use Cases

In addition to the standard "Mixed/Marketing" use case, there is a separate Campaign use case designated as"Low Volume Mixed"– this option supports the same multiple use cases, but has a lower monthly fee than a standard Campaign and is fixed at the lowest throughput tier below, regardless of your Trust Score.